I wrote and directed this launch campaign for Squarespace 7.0 with some of their boldest users. The footage was later used in the Oscar-winning documentary Free Solo.

We partnered with Sagmeister & Walsh to create this brand film to relaunch the biggest soft drink in India. We shrank the whole world down because mangoes are a BIG deal in India. 

Co-founded the NYC creative design studio CURIO SOLUTIONS, specializing in DIY art, design concepts and branded content. Currently running all the social channels with over 1+ million earned views in the last year.

We created the now iconic “Perfectly” campaign for Reese’s. A writer’s dream to work on. These spots sold more chocolate than anything else at Hershey’s for three years.

Summoning my inner 16 year old was surprisingly easy. 

Squarespace came to us for digital ideas to promote the David Lynch Foundation. We conceived this campaign using photographer Sandro and John Malkovich to recreate the most quintessentially Lynchian characters. 

Photography by Sandro.

Google created an incredible platform to bring classrooms into the 21st century but nobody understood its power. We created a short doc of it  being used around the world and a digital test drive so tech-wary teachers could understand the benefits. 

We launched a super premium interiors package for discerning Lincoln buyers in search of a more tactile, handcrafted cabin.

Satire of Humans of New York, and love letter to my hometown, that racked up millions of views in just a few months.